Author Archives: GeoMetrx

Four World Map Perspectives

Everyone naturally sees things from their own personal perspective, and therefore, we are each the ‘center of our own universe,’ right? When it comes to mapping, this could not be truer. When you enter an address in say, Google Maps, … Continue reading

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GeoMetrx Common Ground News: Volume 3: Issue 2 – Franchise Design Industry Focus: Franchise Architecture

See the newsletter with all graphics at COMMON GROUND VOLUME 3 : ISSUE 2 NEWSLETTER ARCHIVE LINK.  Text only version provided below, links only work in the full archived version via the link above. Volume 3 : Issue 2 Summer 2014 … Continue reading

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The Shrinking of the Middle Class in America

The Shrinking of the Middle Class in America Even as the economy is reported to be in ‘recovery’ we continue to hear about the long-term impact of the ‘Great Recession’ on the Middle Class, particularly that it is shrinking. Is … Continue reading

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Why You Should Franchise Your Business

As with any business model there are benefits and drawbacks. Franchising your business can lead to exponential growth if the benefits outweigh the drawbacks. Continue reading

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Geo-Targeting Your Website

Geo-Targeting Your Website We are all familiar with Google, Bing and other similar search engines getting in our heads, offering suggested searches based on just a few letters being entered in the search box… “did you mean…?” Sometimes it’s helpful, … Continue reading

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Newspaper Map – World Newspapers

Newspaper Map – Web Resource Okay news junkies and map geeks, check out this fabulous interactive website: www.newspapermap.com! Not only is it visually stunning, it is an excellent online tool for anyone interested in local news. The developers of the website, … Continue reading

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ISPCA Emergency Beacon System

The program is a satellite-based search and rescue (SAR) distress alert detection and information system, which ‘listens and watches’ for emergency beacon signals activated by aircraft, ships and backcountry hikers in distress. Continue reading

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Painting Industry – Looking Brighter

Painting Industry – Looking Brighter The painting industry includes businesses primarily involved in applying paint, special coatings and wall coverings to the interiors and exteriors of buildings for both residential and non-residential customers.  As such, the industry is closely tied … Continue reading

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GeoMetrx Common Ground News: Volume 3: Issue 1 – Top Reasons to Map Territories: Franchise or Independent – Retail or Service

See the newsletter with all graphics at COMMON GROUND VOLUME 3 : ISSUE 1 NEWSLETTER ARCHIVE LINK.  Text only version provided below, links only work in the full archived version via the link above. Volume 3 : Issue 1 1Q – … Continue reading

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World’s Largest Oil Spills (25th Anniversary of Exxon-Valdez)

On March 24, 1989, exactly 25 years ago today, the Exxon Valdez struck a reef in the Prince William Sound in Alaska. More than 11 million gallons of crude oil spilled into the pristine water. It was the largest oil … Continue reading

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Minimum Wage in 2014

In President Obama’s 2014 State of the Union address, minimum wage was once again a hot topic. Obama urged local leaders not to wait for Congress to act, but rather to take matters in their own hands and raise the … Continue reading

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NewsMap – visualizing data on a treemap

Visualizing data… that’s what mapping is all about. At GeoMetrx, our specialty is creating and mapping franchise territories and sales territories. Maps helps us conceptualize the story data is trying to tell in a way that is easy to understand. … Continue reading

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Floral Industry – Valentine’s Day Roses

On this day of love, the floral industry is blooming! According to Florint.org (International Floral Organisation), 25% of adults in the U.S. purchased flowers or plants as gifts for Valentine’s Day in 2013. Men outpaced women 2 to 1 on … Continue reading

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2014 Franchise 500 Ranking

The 35th annual Franchise 500, compiled by Entrepreneur.com  reveals the top performers in franchising for 2014. Jumping to the number one spot is Anytime Fitness, a 24-hour gym franchise. The company was ranked #6 in 2013, a remarkable climb considering … Continue reading

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Median Income vs. Median Rent Heat Maps

Median Income vs. Median Rent Heat Maps – business site location analysis tools We hear a lot about the real estate market these days and how fluctuating costs are impacting local economies. If your business relies on minimum wage employees, … Continue reading

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Meal Preparation: “Don’t Have Time” Heat Map – Service Franchise Opportunity

Meal Preparation: “Don’t Have Time” As a society, time is a commodity of which we never seem to have enough. One of the casualties of lack of time is the shrinking number of families spending time together around the dinner … Continue reading

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Meal Preparation Business – A Recipe for Success

Meal Preparation Business – A Recipe for Success The holidays are once again upon us and our busy factor is in overdrive! With the exception of a big holiday meal, we often find ourselves sacrificing time spent with our families … Continue reading

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GeoMetrx Common Ground News: Volume 2: Issue 12 – Meal Preparation – A Recipe for Success

See the newsletter with all graphics at COMMON GROUND VOLUME 2 : ISSUE 12 NEWSLETTER ARCHIVE LINK.  Text only version provided below, links only work in the full archived version via the link above. Volume 2 : Issue 12 December 2013 … Continue reading

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Best Satellite Image of 2013?

Best Satellite Image of 2013? Want to vote for your favorite image of the year from Digital Globe? The top 20 images have been narrowed to 5, and you can like your favorite(s) on their Facebook page. Voting is open … Continue reading

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Home Decor – An Improving Market

Home Decor – An ‘Improving’ Market What many are now calling the ‘Great Recession’ that began in earnest in late 2008, continues to have far-reaching affects on the US and world economies. Signs of recovery are evident in many sectors, … Continue reading

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New Beach Front Property? If all the ice melted…

When it comes to global warming, or rather the new, more PC term, climate change, there is one main theme – rising temperatures of both land and sea. While the debate rages on whether this threat is real or perceived, … Continue reading

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GeoMetrx Common Ground News: Volume 2: Issue 11 – Home Decor – An Improving Market

See the newsletter with all graphics at COMMON GROUND VOLUME 2 : ISSUE 11 NEWSLETTER ARCHIVE LINK.  Text only version provided below, links only work in the full archived version via the link above. Volume 2 : Issue 11 November 2013 … Continue reading

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Hurricane, Typhoon, or Cyclone? Location, Location, Location!

Weather around the world continues to be wild and unpredictable. Our hearts go out to everyone in the Philippines affected by super-Typhoon Haiyan (Yolanda) that made landfall on Nov. 8, 2013. The death toll has reached 4,000 and continues to climb. … Continue reading

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Youth Sports Industry – A Growing Opportunity

Youth Sports Industry –  A Growing Opportunity October brings with it many wonderful happenings. The leaves are changing colors; kids, both young and old, are partaking in Halloween festivities; and sports are in the air. Baseball fans are enjoying the … Continue reading

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Daylight Saving Time – Why do we do it?

Many of us are spending this week adjusting to the end of Daylight Saving Time (DST), having moved our clocks back one hour this past weekend.  Some of us are able to leap out of bed a little more easily … Continue reading

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GeoMetrx Common Ground News: Volume 2: Issue 10 – Youth Sports Industry – A Growing Opportunity

See the newsletter with all graphics at COMMON GROUND VOLUME 2 : ISSUE 10 NEWSLETTER ARCHIVE LINK.  Text only version provided below, links only work in the full archived version via the link above. Volume 2 : Issue 10 October 2013 … Continue reading

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Climate Data – Particulate Matter Index

Climate Data: Particulate Matter Index Location – Location – Location; the age-old advice when opening a business is just as true today as it has ever been. There are many factors to take into consideration from property accessibility to a … Continue reading

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Tutoring Services – An Inspiring Opportunity

Labor Day has come and gone and in its wake new clothes are being donned, lunch boxes are being packed, yellow school buses are rolling by, crossing guards are providing safe routes, kids are toting backpacks, and bells are ringing … Continue reading

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GeoMetrx Common Ground News: Volume 2: Issue 9 – Tutoring Services – An Inspiring Opportunity

See the newsletter with all graphics at COMMON GROUND VOLUME 2 : ISSUE 9 NEWSLETTER ARCHIVE LINK.  Text only version provided below, links only work in the full archived version via the link above. Volume 2 : Issue 9 September 2013 … Continue reading

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Air Quality – Measurement Industry Opportunities: The Sky is the Limit

Air Quality – Measurement Industry Opportunities: The Sky is the Limit On December 31, 1970, President Richard Nixon signed into law the Clean Air Act intended to “foster the growth of a strong American economy and industry while improving human … Continue reading

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Satellite Imagery Firm Requests Lift on Resolution Limits

DigitalGlobe, of Longmont, Colorado, is a commercial vendor of space imagery and geospatial content, and operator of civilian remote sensing spacecraft. Recently, the firm requested the National Oceanic and Atmospheric Administration (NOAA) to lift restrictions and allow the company to … Continue reading

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GeoMetrx Common Ground News: Volume 2: Issue 8 – Air Quality – Measurement Industry Opportunities: The Sky is the Limit

See the newsletter with all graphics at COMMON GROUND VOLUME 2 : ISSUE 8 NEWSLETTER ARCHIVE LINK.  Text only version provided below, links only work in the full archived version via the link above. Volume 2 : Issue 8 August 2013 … Continue reading

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40 Maps that Explain the World

We’d like to share with you a blog post from Max Fisher and the Washington Post Foreign Staff. Max wrote a great post including both existing and newly created maps that each give a unique view of the world. WARNING: … Continue reading

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Reinventing the Modern Book Store: A New Chapter Begins

Reinventing the Modern Book Store: A New Chapter Begins The digital age has brought about a vast amount of change in how we live our everyday lives and it has had a major impact on the business world as well. … Continue reading

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GeoMetrx Common Ground News: Volume 2: Issue 7 – Reinventing the Modern Book Store: A New Chapter Begins

See the newsletter with all graphics at COMMON GROUND VOLUME 2 : ISSUE 7 NEWSLETTER ARCHIVE LINK.  Text only version provided below, links only work in the full archived version via the link above. Volume 2 : Issue 7 July 2013 … Continue reading

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Map of US Rivers

Map of US Rivers What an incredible Map of US Rivers! Using USGS data, Nelson Minar has created a vector tile map of all the water flowlines in the 48 contiguous states.  While he cautions that he includes all the … Continue reading

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Golf Industry on the Upswing

Golf Industry on the Upswing: Market Entry Opportunities Golfing in the U.S. is estimated to be a $25 billion industry – $20 billion in greens fees, $4 billion in equipment and $1 billion in apparel sales. In addition to operating … Continue reading

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GeoMetrx Common Ground News: Volume 2: Issue 6 – Golf Industry on the Upswing: Market entry opportunities

See the newsletter with all graphics at COMMON GROUND VOLUME 2 : ISSUE 6 NEWSLETTER ARCHIVE LINK.  Text only version provided below, links only work in the full archived version via the link above. Volume 2 : Issue 6 June 2013 … Continue reading

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Discovering the True Shape of the Earth

Discovering the True Shape of the Earth One of the first geography lessons we learn is that the Earth is round and not flat, but that was not always the case. The history of discovering the earth’s true shape is … Continue reading

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The Winning Ticket – State Lotteries are Big Business for Authorized Retailers

The Winning Ticket State Lotteries are Big Business for Authorized Retailers If you saw the 1998 movie “Waking Ned Devine,” you’ll never forget the opening scene when poor Ned dies of shock with a smile on his face and the … Continue reading

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GeoMetrx Common Ground News: Volume 2: Issue 5 – The Winning Ticket: State Lotteries are Big Business for Authorized Retailers

See the newsletter with all graphics at COMMON GROUND VOLUME 2 : ISSUE 5 NEWSLETTER ARCHIVE LINK.  Text only version provided below, links only work in the full archived version via the link above. Volume 2 : Issue 5 May 2013 … Continue reading

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Where are the Microbrewers?

Last year we published the blog post below showcasing our data mapping in response to the question: Where are the Beer Drinkers?  We’d like to update our post with a great map that was created to showcase the abundance of … Continue reading

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Memorial Day • Honoring our Vets

Memorial Day – Honoring our Vets Today we’d like to take a moment to remember and honor all of our servicemen and servicewomen who have made the ultimate sacrifice to protect our freedoms. We’d also like to remember and honor … Continue reading

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Think Warm Thoughts – World’s Unique Beaches

Think Warm Thoughts: World’s Unique Beaches As we head into Memorial Day Weekend, often considered the start of the summer season, much of the country continues to endure cold temps and even winter-like conditions in some areas. Snow is expected … Continue reading

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Ice Tsunami – Say What?

Ice Tsunami – Say What? Mother Nature sure has some interesting tricks up her sleeve. Wind, rain, snow, sleet, floods, mudslides, earthquakes, volcanoes, droughts, dust storms, tornadoes, hurricanes, and much more. But have you ever heard of an ice tsunami? … Continue reading

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Tax Preparation – A Year-Round Opportunity

Tax Preparation – A Year-Round Opportunity Many tax preparation specialists, as well as other tax professionals, offer year-round services including tax debt settlement, tax resolutions, audit assistance, bookkeeping, record keeping, financial advice and consultation, tax education, payroll services and more. … Continue reading

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Tax Preparation Industry

Many tax professionals can be found relaxing on beaches around the globe, basking in the sunshine and the relief of making it through yet another frenzied tax season. The vast majority of Americans rely heavily on these professionals, especially as the … Continue reading

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Wireless Charging – A Magnetic Future

Wireless Charging – A Magnetic Future If you are sitting at your workspace take a look around you. How many wires and cords do you see? As our lives become more and more dependent on electronic devices (iPods, cell phones, … Continue reading

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GeoMetrx Common Ground News: Volume 2: Issue 4 – Tax Preparation Industry

See the newsletter with all graphics at COMMON GROUND VOLUME 2 : ISSUE 4 NEWSLETTER ARCHIVE LINK.  Text only version provided below, links only work in the full archived version via the link above. Volume 2 : Issue 4 April 2013 … Continue reading

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The Boston Marathon Course

The Boston Marathon Course Source: Washington Post – Boston Marathon 2013 Our hearts and prayers go out to all those affected by the tragic events at this year’s Boston Marathon, as 2013 marked the 117th running of the world’s oldest … Continue reading

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Consumer Attitudes: “Can’t Bear Untidiness”

Consumer Attitudes: “Can’t Bear Untidiness” Whether at home or in the office, it is easy to become overwhelmed by clutter. The amount of information and products bombarding us in our daily lives is astounding. Controlling our environment is key to … Continue reading

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Home Organization Industry: A Clean Sweep

Home Organization Industry: A Clean Sweep It’s that time of year when the sun starts to shine more, temperatures begin to rise, birds are chirping, delicate flowers push through the earth, fresh breezes gently waft through open windows and many … Continue reading

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Geographical Anomaly – Vulcan Point Island

Geographical Anomaly – Vulcan Point Island Have you ever daydreamed of getting away from the hustle and bustle of life and escaping to a deserted island? Certainly most of us have at one time or another. There are hundreds of … Continue reading

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GeoMetrx Common Ground News: Volume 2: Issue 3 – Home Organization Industry: A Clean Sweep

See the newsletter with all graphics at COMMON GROUND VOLUME 2 : ISSUE 3 NEWSLETTER ARCHIVE LINK.  Text only version provided below, links only work in the full archived version via the link above. Volume 2 : Issue 3 March 2013 … Continue reading

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Grocery Store Expenditures

Weekly Grocery Store Expenditures: Put Your Money Where Your Mouth Is! Food is one of the most basic necessities of life along with water, shelter and clothing. Meals and snacks are a major component of our day to day existence. … Continue reading

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Real-time Earthquake Map

Real-time Earthquake Map Most of us don’t give much thought to earthquakes if we don’t live in California, Alaska or Hawaii, but you might be surprised to learn that earthquakes pose a significant threat to 75 million Americans in 39 … Continue reading

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The Evolution of the Grocery Store Industry: Newly Emerging Niche Market Opportunities

The Evolution of the Grocery Store Industry: Newly Emerging Niche Market Opportunities Back in the 1800s, long before we had cars and refrigeration, food shopping was a much different task than it is now in the modern era. In order … Continue reading

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GeoMetrx Common Ground News: Volume 2: Issue 2 – The Evolution of the Grocery Industry: Newly Emerging Niche Market Opportunities

See the newsletter with all graphics at COMMON GROUND VOLUME 2 : ISSUE 2 NEWSLETTER ARCHIVE LINK.  Text only version provided below, links only work in the full archived version via the link above. Volume 2 : Issue 2 February 2013 … Continue reading

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A Valentine from the Heart

A Valentine from the Heart In February 2012, Payam Rajabi, who had recently moved to San Francisco for a new job, pumped out a ‘Valentine from the Heart’ for his girlfriend Clare, who was still living in Toronto, by cycling … Continue reading

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Cartograph Much?

Cartograph Much? When we’re fascinated by something more than the average bear, how do we define ourselves? What would Yogi say about his obsession with stealing picnic baskets, for instance? Is Yogi a geek, dweeb, dork, or nerd? Perhaps we … Continue reading

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Movie Rental Kiosks: A “Reel” Opportunity

Movie Rental Kiosks: A “Reel” Opportunity Hollywood has long held a special place in the hearts of Americans, and watching movies has become one of our most beloved pastimes. A good movie catapults us into another world and allows our … Continue reading

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GeoMetrx Common Ground News: Volume 2: Issue 1 – Movie Rental Kiosks – A “Reel” Opportunity

See the newsletter with all graphics at COMMON GROUND VOLUME 2 : ISSUE 1 NEWSLETTER ARCHIVE LINK.  Text only version provided below, links only work in the full archived version via the link above. Volume 2 : Issue 1 January 2013 … Continue reading

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Pop vs Soda – A Soft Drink by any other name is…

Pop vs Soda A soft drink by any other name is… just as bubbly, or is it? I remember a funny story my mother shared with me years ago. She and some college friends at a school in the upper … Continue reading

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Digital Globes: More than just a Map

Hollywood has long been a source of imagination and awe, incorporating some pretty amazing and futuristic ideas, particularly in SciFi movies. Holographs and other virtual imagery (think Matrix and Avatar) come to mind. And for all of the Star Wars … Continue reading

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Charitable Contributions Heat Map

Charitable Contributions Heat Map America is a generous country. In 2011, $298B was donated to charities by individuals, corporations and foundations. With 65% of households giving annually, individuals accounted for the lion’s share of donations at $217.8B. Additional information on … Continue reading

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Christmas Tree Farms: An Industry to Celebrate

Even before the advent of Christianity, plants and trees that remained green all year had special meaning in many cultures, particularly during winter. Evergreen boughs were often hung over doors and windows in celebration of the winter solstice. Christmas trees … Continue reading

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GeoMetrx Common Ground News: Volume 1: Issue 12 – Christmas Tree Farms: An Industry to Celebrate!

See the newsletter with all graphics at COMMON GROUND VOLUME 1 : ISSUE 12 NEWSLETTER ARCHIVE LINK.  Text only version provided below, links only work in the full archived version via the link above. Volume I : Issue 12 December 2012 … Continue reading

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Arctic Paradise: Lofoten Norway

Arctic Paradise: Lofoten Norway As winter approaches our thoughts drift to warm tropical Caribbean getaways. The sound of the Beach Boys’ Kokomo playing softly in the background… Aruba, Jamaica, ooh I wanna take you, Bahamas, Bermuda, c’mon pretty mama… …as … Continue reading

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Mapping Drought Predictors

Mapping drought predictors promises to be an early warning system. Indicators of the 2012 drought were visible by satellite image before the plants themselves showed visible signs of drought related plant stress. Mapping data is a powerful tool, not only allowing us to analyze what has occurred, but helping us predict future outcomes. Continue reading

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Hunting Heat Map

Hunting Heat Map Hunting is a popular recreational activity in the U.S., with 13.7 million (aged 16+) taking part in 2011. As wildlife habitats continue to shrink due to expanding urbanization, the balance of hunting on public vs. private land … Continue reading

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Hunting Industry Overview

Fall is in the air and our thoughts turn to a bountiful harvest table. The leaves have turned beautiful and brilliant colors and now gently drift downward landing softly and creating nature’s most amazing carpet. In yards everywhere the leaves … Continue reading

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A Real Lego Land: “Cargotecture”

A Real Lego Land: “Cargotecture” Resourcefulness: the ability to solve a difficult problem with creativity.  Or perhaps, stated differently, an essential quality of an entrepreneur. One such team of entrepreneurs, Robert Humble and Joel Egan of Hybrid Architecture in Seattle are exactly … Continue reading

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US Turkey Industry – Let’s Talk Turkey

US Turkey Industry – Let’s Talk Turkey In 2011, the US turkey industry raised 248.5 million turkeys and earned nearly $5 billion in gross farm income. The same number of turkeys is expected to be raised in 2012 as well. … Continue reading

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GeoMetrx Common Ground News: Volume 1: Issue 11 – Hunting Industry Overview

See the newsletter with all graphics at COMMON GROUND VOLUME 1 : ISSUE 11 NEWSLETTER ARCHIVE LINK.  Text only version provided below, links only work in the full archived version via the link above. Volume I : Issue 11 November 2012 … Continue reading

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Geography Games

Web Resources: Geography Games How well do you know your geography? Can you find your way around a world map? When reading about world events in the paper, or catching up on the evening world news, how well can you … Continue reading

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ZIP Codes – Then and Now

ZIP Codes, those handy little five digits (okay, sometimes nine… ZIP+4) are something we use regularly, yet probably don’t think much about. They’ve existed since the beginning of time, right? Or at least since the inception of the Postal Service … Continue reading

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Electoral Vote vs. Popular Vote

Electoral Vote vs. Popular Vote The popular vote is pretty simple to understand – every vote cast counts. The presidential candidate with the most votes is the winner of the popular vote. But that does not mean that candidate will … Continue reading

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GeoMetrx Common Ground News: Volume 1: Issue 10 – ZIP Codes: Then and Now

See the newsletter with all graphics at COMMON GROUND VOLUME 1 : ISSUE 10 NEWSLETTER ARCHIVE LINK.  Text only version provided below, links only work in the full archived version via the link above. To sign up to receive the very … Continue reading

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Bicycling Heat Map

GeoMetrx Data in Action: Bicycling Heat Map This is a follow-up post to our Bike Sharing article. Bicycling is a great activity. It promotes a healthier lifestyle and provides zero-emissions transportation. In addition to our GeoMetrx data used to create … Continue reading

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Franchising Opportunity: Bike Sharing

Franchising Opportunity: Bike Sharing We are living in an age of increase – increasing population, oil and gas prices, pollution, traffic congestion, infrastructure crisis, and even our waist lines. You might think the last item on that list is out … Continue reading

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Astronauts Punch the Clock

Astronauts Punch the Clock The Big Bang Theory is one of the top ranking sitcoms on television and is now in its 6th season, which began airing last Thursday (9/27/12). The season opens with one of the main characters, Howard … Continue reading

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GeoMetrx Common Ground News: Volume 1: Issue 9 – Franchising Opportunity: Bike Sharing

See the newsletter with all graphics at COMMON GROUND VOLUME 1 : ISSUE 9 NEWSLETTER ARCHIVE LINK.  Text only version provided below, links only work in the full archived version via the link above. To sign up to receive the very … Continue reading

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Presidential Map by State of Birth

Presidential Map by State of Birth Election day is just a few weeks away and the campaign efforts of both candidates are in full swing. For those of us who are addicted to data and maps, these are exciting times. … Continue reading

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FAA Airport Delay Map – It Wasn’t the Weather

This past weekend I had the pleasure of making one of those late Sunday night runs to the airport to provide a ride home for my husband. Now, I couldn’t really say no, and it certainly was cheaper than leaving … Continue reading

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Forest for the Trees

Never before have we been able to see the forest for the trees in such detail.  Scientists at the Woods Hole Research Center in Falmouth, MA compiled the “National Biomass and Carbon Dataset for the year 2000” (NBCD2000) generating a … Continue reading

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Customer Spotlight: Medafor, Inc.

Customer Spotlight: Medafor, Inc. We would like to welcome our newest customer, Medafor, Inc., to our GeoMetrx family. Having been in business for more than a decade, Medafor is a rapidly growing medical technology company providing products to the major … Continue reading

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Health Insurance Ownership – Heat Map

Health Insurance Ownership – Heat Map The Health Insurance Industry continues to be a major topic of discussion in the U.S., particularly with the passing of the Patient Protection and Affordable Care Act (“Obama Care”).  Despite the challenges faced by … Continue reading

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Interactive Weather Map

Web Resources: Interactive Hurricane Tracker Last night I was ‘half-watching’ the news waiting for the weather report, and when it finally came on I not only got the information I wanted, but also a sweet extra… more on that in … Continue reading

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Book Release: Mapping the Nation

Geography in the News: Book Release Susan Schulten, a self-proclaimed map enthusiast, author and history professor at the University of Denver, has recently published her second book, Mapping the Nation: History and Cartography in Nineteenth-Century America, (University of Chicago Press, … Continue reading

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Money Map Poster

Geography in the News: Money Map Poster Heraclitus (535 B.C. – 475 B.C.), is the Greek philosopher credited with coining the phrase, “nothing endures but change,” which has often been translated to the saying we are more familiar with “the … Continue reading

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Train Travel Heat Map

GeoMetrx Data in Action: Train Travel  Heat Map Our GeoMetrx online mapping application excels in creating rich demographic reports, demographic mapping, aligning & mapping sales or franchise territories, performing market analysis, retail site selection and much more. You can use … Continue reading

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High Speed Rail: A Vision for the Future

High Speed Rail: A Vision for the Future The U.S. owes much of its early growth and prosperity to the railroads, and if the visionaries of our country persevere, they may once again regain their prior glory attained during the … Continue reading

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Olympic Games Host Cities

Olympic Games Host Cities “The thrill of victory, the agony of defeat…,” the ultimate sporting competition is just days away! The 27th Summer Olympics are set to open this Saturday, July 27th, in London. This will be the third time … Continue reading

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Long-term Health Impacts of the Fukushima Nuclear Disaster

Long-term Health Impacts of the Fukushima Nuclear Disaster A new report on the long-term global health impacts of the Fukushima nuclear disaster, as a result of the devastating March 2011 earthquake and tsunami, were released earlier this week in the … Continue reading

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Online Shopping – Heat Map Data

Online Shopping – How Widespread is it? There is little evidence in America, and even the world for that matter, that we will outgrow this computer and Internet fad-thingy.  Instant and constant access to information has changed, and continues to … Continue reading

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Earth Album

Web Resources: Earth Album If you enjoy maps and photography, we have a great website for you: Earth Album. This website combines the power and detail of Google Maps with some of the most beautiful photography from around the world, … Continue reading

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May the FOURTH be with you

Happy Fourth of July !!! May the FOURTH be with you !!!

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Domestic Travel Heat Map

GeoMetrx Data in Action: Domestic Travel Our GeoMetrx online mapping application excels in creating rich demographic reports, demographic mapping, aligning & mapping sales or franchise territories, performing market analysis, retail site selection and much more. You can use our available current year … Continue reading

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Travel and Tourism: A Panorama of Opportunity

Travel and Tourism: A Panorama of Opportunity Humans are curious by nature. From the moment we are born we begin to explore the world around us and as soon as we gain mobility we just keep on moving. For many, … Continue reading

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Airfare Pricing Map

Web Resources: Airfare Pricing Map The cost of airfare often determines travelers’ vacation destinations. Searching for airline prices city by city can be time-consuming and simply reviewing a list of “special offer” fares can be very limiting. At GeoMetrx, we … Continue reading

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Unique Travel Destinations

Unique Travel Destinations Kicking off our travel series, we bring you some of the world’s most unique places to visit. We recently discovered a terrific website, The Atlas Obscura, which defines itself as “the definitive guidebook and friendly tour-guide to … Continue reading

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Deepwater Horizon: Continuing Impact

This past April marked the two-year ‘anniversary’ of the Deepwater Horizon disaster, when the offshore drilling rig being leased by BP exploded and sank off the coast of Louisiana. The disaster resulted in 4.9 million barrels of oil being spewed … Continue reading

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Pest Control Heat Map

GeoMetrx Data in Action: Pest Control It’s certainly been a warmer than average spring across much of the U.S., and add to that a mild winter for much of the country as well, and you have ideal conditions for a … Continue reading

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Pest Control – Industry Overview

Franchising Opportunities: Pest Control The pest control industry provides a variety of services to homeowners and businesses, such as locating, identifying, destroying, catching, controlling and repelling pests. These services are provided in a variety of ways including applying chemicals, installing … Continue reading

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Mobile & Desktop Maps

Web Resources:  Mobile & Desktop Maps Have you ever needed to find a location on Google Maps using just latitude and longitude coordinates? It can be tricky if you don’t enter the information in just the right format.  Or perhaps … Continue reading

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Geography Lists For Fun

Facts & Figures:  Geography Lists Looking for a fun book to read this summer? We’ve discovered a must have for any true geography buff, “The Largest U.S. Cities Named After a Food: and Other Mind-Boggling Geography Lists from Around the … Continue reading

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Understanding Latitude and Longitude

Understanding Latitude and Longitude The map grid system of coordinates, latitude and longitude, can pinpoint any location on earth. The system was developed back in the middle ages and is still in use today. When looking at a map, latitude … Continue reading

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U.S. Child Population Density Map

U.S. Child Population Density Map Children’s interests are broad. Parents are constantly looking for new avenues of exploration to fuel their offsprings’ natural inquisitiveness and enthusiasm. With the large variety of children’s enrichment franchise opportunities currently available, a thorough market … Continue reading

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Summertime Fun: Children’s Enrichment Franchises

Children’s Enrichment Franchises Across the nation, the last school bells of the year are ringing and kids are celebrating the arrival of summer break. Swimming pools, park outings, ball games, summer camps, backyard barbecues and so much more await them. … Continue reading

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Word Cloud Generators

Web Resources: Word Cloud Generators   Turning data into a visual representation is a highly effective way to communicate concepts and share information. We typically think of a map as a representation of geographical information, but we can also “map” … Continue reading

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Space Taxis

Geography in the News: Space Taxis   The reality of vacations to outer space and checking in at a hotel on the moon is closer than one might think, though some of the first private businesses to operate in the … Continue reading

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Public Transportation: The Savings Add Up

GeoMetrx Data In Action: Public Transportation   Each month the American Public Transportation Association (APTA) publishes the Transit Savings Report. This report calculates the average monthly savings for individuals in a two-person household who ride public transportation instead of driving … Continue reading

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Remember When We Used to Walk Everywhere? Honda Unveils UNI-CUB

Honda Unveils UNI-CUB   Getting from Point A to Point B is something we do all day, every day without much thought. We navigate the halls of our homes, half awake each morning as we prepare for the day. We … Continue reading

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Mapping Your Success: Online Mapping Resources

Web Resources: U.S. State Maps   At Geographic Enterprises, we love maps. All of our services and applications are geared toward ‘mapping your success’ with our many online mapping resources. • GeoMetrx – Our web-based territory mapping software platform that … Continue reading

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Blowing in the Wind: The Pros and Cons of Wind Farms

Geography in the News: Wind Farms   Mention ‘wind farming’ and you are likely to whip up a debate faster than Dorothy’s house was whisked away in The Wizard of Oz!  Wind is generally considered to be the second largest … Continue reading

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Gardening: A Growing Hobby

Gardening: A Growing Hobby   In the hustle and bustle of our everyday lives, we often seek refuge in our hobbies and interests in hopes of maintaining balance and finding purpose. Gardening has long been a favorite leisure time activity … Continue reading

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The Growing Locavore Movement: A Ripe Opportunity

The Growing Locavore Movement: A Ripe Opportunity   Whether you tout the philosophy of the locavore movement or stand behind the economic theory of free trade, your defenders as well as your detractors will be on hand, ready and willing … Continue reading

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Franchise Times Spring/Summer 2012 SuperBook

Web Resources: Franchise Times Spring/Summer 2012 Superbook   The Spring/Summer 2012 SuperBook of Franchise Opportunities, published by Franchise Times is out. This free resource is available in digital format online, putting a substantial amount of information at the fingertips of … Continue reading

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Earth Day 2012: NASA Unveils Updated “State of Flux” Website

Earth Day 2012: NASA Unveils Update “State of Flux” Website   Earth Day 2012, which is observed each year on April 22nd, took place this past weekend and was marked by celebrations around the world. Earth Day is an opportunity … Continue reading

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Baby Boomers on the Move

Baby Boomers on the Move   At the conclusion of World War II, the United States experienced an explosion of births for nearly two decades, as more than 76 million Americans were born between 1946 and 1964.  Improved living conditions, … Continue reading

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Home Health Care Industry – Franchise Opportunities

Home Health Care: The Aging of America   The fastest growing demographic in the U.S. is the 65+ age group.  By the year 2030, it is projected that one out of every five Americans, 70 million people, will be over … Continue reading

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A Barrel of Oil… give or take 31 Billion

Facts & Figures: A Barrel of Oil   Have you ever wondered how much oil is consumed every day? The answer, as you probably suspected, is a lot – more than 31 billion barrels (85.3m/day) were consumed worldwide in 2010. … Continue reading

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Gas Prices, Sanctions and Speculations

Gas Prices, Sanctions and Speculations   One thing almost every American is acutely aware of these days is the price of a gallon of gasoline. Up until the last two weeks, prices had been steadily rising, fueling fears that prices … Continue reading

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Pet Services: A Growing Industry

Pet Services: A Growing Industry   Every two years the American Pet Products Association (APPA) conducts its in-depth National Pet Owner’s Survey. The most recent 2011-12 study reveals a growing industry, with an estimated 72.9 million households (62%) reporting pet … Continue reading

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Making Taxes Less Taxing for Small Business Owners

Tax Tips for Small Business Owners   It’s that dreaded time of year when taxes are due… again! If only we could sweep them under the carpet and pretend they didn’t exist, right? However, it’s best to simply tackle them … Continue reading

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Shopping Centers in the U.S. – Expansion Continues

Facts & Figures: Shopping Centers in the U.S.   As the national conversation continues to focus on the concerns of the economy both local and global, subtle yet positive signs keep popping up here and there that buoy our spirits. … Continue reading

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EARTH Platinum – World’s Largest Atlas

EARTH Platinum – World’s Largest Atlas   At a whopping 6 ft. tall by 4.5 ft. wide (9 ft. when opened) and weighing in at 264 pounds, the Millennium House publishers of Sydney Australia created the World’s Largest Atlas: EARTH … Continue reading

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Where are the Beer Drinkers?

Data Mapping: Where are the Beer Drinkers?  In recognition of the merry month of March, including the onset of Spring, NCAA March Madness and the good ol’ Irish St. Patrick’s day celebration, our thematic map is dedicated to beer! We … Continue reading

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Expanding Distribution Channels and Exploring New Markets

Every business, no matter how large or how small, wants to sell more of its existing products and services. In order to do so, businesses must expand their market reach to acquire additional customers. Increasing sales in existing markets through … Continue reading

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Neighborhood Walkability Score

Watching the Web: Walkscore.com   How walkable is your neighborhood?  How walkable is the area surrounding your business?  What makes a neighborhood walkable?  Walkscore.com, a web resource that has scored thousands of neighborhoods across the U.S., has the answers.  Scores … Continue reading

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U.S. Solar Energy Potential

U.S. Solar Energy Potential   Solar energy is clean, renewable and abundant in the U.S., especially in the lower 48 states. In the shadow of global warming and rising fossil fuel prices, harnessing the power from the heat and light … Continue reading

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Solar Energy Industry Flares in 2011

Geography in the News: Solar Energy Industry Flares in 2011   The Solar Energy industry in the U.S. is experiencing tremendous growth.  2011 was a record breaking year for installations of photovoltaics (PV), which convert sunlight directly to electricity.  The … Continue reading

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March Madness Fans

March Madness Fans: Basketball Fever is upon us and what better way to embrace March Madness than to ‘post up’ some fun fan data?!  The four number one seeds in the 2012 NCAA Championship are Kentucky (South), Syracuse (East), Michigan … Continue reading

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International Franchise Expo (IFE) Moves to New York City

International Franchise Expo (IFE) Moves to New York City: For the past 20 years the International Franchise Expo (IFE) has been held in our nation’s capital.  This year, however, the big event will take place in the Big Apple!  The … Continue reading

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U.S. Custom Wall Maps

U.S. Custom Wall Maps: We wanted to share a couple of great websites for U.S. Maps  The first site is Geology.com, which features a variety of online maps from all 50 states including, cities and roads, elevations, physical features, rivers and … Continue reading

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10 Great Cities for Starting a Business

So you’re ready to jump in and start a business, making your entrepreneurial aspirations come to life; that’s great! Where should you set up shop? Well, Kipplinger’s recently published a list of the top ten best cities for entrepreneurs based … Continue reading

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Neighborhood Pride – ZIP Code Humor

Did you catch The Office last night? Did you catch the geography humor? Do you have neighborhood pride? Scranton, PA 18505… wait, that’s way too vague, you need ZIP+4, and don’t forget the “dash”! Enjoy the clip ; )

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Overfishing – “Keep One-Third for the Birds”

Geography in the News We learn from a young age that our oceans are one of our most valuable resources.  They cover more than two-thirds of the Earth’s surface (71% and rising) and contain 97% of Earth’s water (1% is … Continue reading

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Fitness Center Franchises

Even before the launch of the Let’s Move campaign by First Lady Michelle Obama, aimed at raising a healthier generation of kids, the fitness center industry has shown steady growth and solid profits for more than two decades.  The campaign, … Continue reading

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Site Selection: CherryBerry Self-Serve Frozen Yogurt Bar

The two most important factors affecting the success of any retail business are customers and location, so much so you can’t have one without the other; they are inseparable. However, unlike the age-old question ‘which came first, the chicken or the egg,’ … Continue reading

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Real-Time Global Alert Map

“Knowledge is of two kinds. We know a subject ourselves, or we know where we can find information upon it.” ~ Samuel Johnson Recently we discovered a handy on-line resource that tracks and monitors extraordinary events around the world as … Continue reading

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Presidents’ Day or Washington’s Birthday – Which States Observe Which Holiday?

It’s the 3rd Monday in February and depending on where you live you may or may not be celebrating a holiday today.  While federal government offices close and the majority of state offices do so as well, many businesses make … Continue reading

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U.S. Energy Independence: Making Steady Progress

For the past six years, the U.S. has been making steady progress toward achieving energy independence. According to Bloomberg, we are now meeting more than 80% of our own energy demands, which is the highest level achieved since 1992. The … Continue reading

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Valentine Cities and Towns – Is There Romance on the Horizon?

How close are you to finding Romance, Harmony or even your Romeo?  Look no further than our monthly thematic map!  We’ve included a dozen roses, er… cities and towns with names that conjure up images and thoughts of Valentine’s Day. … Continue reading

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Fast Casual Dining – A Growing Market

What exactly is Fast Casual dining?  Fast Casual dining restaurants, a relatively new market concept, have found their niche sandwiched between fast food and casual dining.  These restaurants are upscale quick service formats that offer more service along with higher … Continue reading

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National Geographic: World’s 25 Best Ski Towns

Just hearing the name National Geographic conjures up images in one’s mind of some of the most spectacularly amazing photography of all time.  And they don’t stop there; National Geographic’s in-depth articles inspire us to travel the world.  As old … Continue reading

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Up, Up and Away – U.S. Air Carrier Traffic

If you are in the hospitality industry, chances are your business is impacted by the number of people who travel by air. The Bureau of Transportation has recently released the latest numbers for 3Q2011 U.S. Air Carrier Traffic. Despite all … Continue reading

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Cleveland Volcano: Groundhog Day (er… Year) Effect Looms

Most of us are familiar with what has become known as the “Groundhog Day Effect,” or recurring / repetitive events, based on the blockbuster film starring Bill Murray and Andie McDowell, but what about a “Groundhog Year Effect?”  Well, brace … Continue reading

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Super Bowl Sunday – Battle of the Pizza

Super Bowl Sunday has practically become another holiday for many, even those that aren’t full-fledged football fans.  More than 100 million folks will gather for parties in homes across the country this Sunday to watch the New York Giants take … Continue reading

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Franchise Opportunities for Veterans

Thousands upon thousands of young men and women who have so heroically served in the U.S. military are beginning to come home in droves, and many of them are joining the ranks of the unemployed.  As of December 2011, 7.7%, … Continue reading

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Space Weather

Most of us probably don’t spend a lot of time thinking about the weather in space.  Wait, weather in space?  Indeed, space experiences disturbances in its environment and since weather terms are a familiar way of describing atmospheric disturbances on … Continue reading

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Foreclosures: The Storm Rages but Shows Signs of Weakening

The storm of foreclosures continues to rage for homeowners struggling to weather through this rough economy. The West Coast has taken the hardest hit recently, while the Northeast has fared much better. The current foreclosure upsurge is highly concentrated in … Continue reading

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Resale Shops: A Booming Industry

As one of the franchise industries to watch in 2012, let’s take a closer look at Resale Shops. Ever since the economy turned south, consumers have been turning in increasing numbers to resale and thrift shops in just about every … Continue reading

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Minimum Wage Increases in 8 States

Nearly 1.5 million workers earning minimum wage will have something to celebrate on New Year’s Day – a bigger paycheck! Eight states: Arizona, Colorado, Florida, Montana, Ohio, Oregon, Vermont and Washington; will raise the minimum wage rate between 28 and … Continue reading

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