GeoMetrx

A Service of Geographic Enterprises

Author Archives: GeoMetrx

Geometrx sales territory

How To Plan Your Sales Territory

For effective sales management, it is crucial that particular attention is given to every territory assigned to the salesperson for generating revenue. After all, the turnover of the customers would be directly affected by the ways a particular area is maintained, managed and planned. The territory not only forms a ground for the existing customers […]

Geometrx franchise territory planning

Planning a Profitable Franchise Territory

Before opening a franchise in any area, it is necessary to do proper franchise territory planning. Franchising is all about expansion of a company or business. It is a profitable business model that depends on how the plan is done for the development which determines its success. If the store already has a steady franchises […]

Organizing Sales Territories Based on End of Year Numbers

Many companies with a sales team understand the importance of creating a compelling sales territory plan to increase productivity.  Developing a sales territory plan can prevent the overlap of territories between sales reps.  This organization of sales territories ensures that the sales team does not compete against each other in acquiring new customers or duplicating […]

Franchise Territory First Right of Refusal

A franchisee wants to feel protected, that their territory and market are safe, and provide the expected returns. The only way to put safeties in place regarding a franchisee’s territorial rights is before they sign the Franchise Agreement. Franchisors may offer either exclusive or non-exclusive territory rights, and franchisees need to know this before making […]

Evaluating Retail Site Locations

When it comes to retail site selection, comprehensive research will yield better results than guessing.  In this competitive market, making a name for your business and attracting new customers is exceptionally challenging. No matter what products you offer or the quality, some decisions can affect your business within days. To attract new customers, brands may […]

Defining a Franchise Territory

Before someone buys or sells a franchise, a common practice is to define the franchise territory.  According to the one study, above 90% of the successful business franchises use the concept of establishing territory. There is no single method for dividing territories, which may be defined by criteria such as: Zip Codes Lines on a map […]

Geometrx franchise territory

5 Rules For Effective Franchise Territory Allocation

An expanding business that franchises will allocate a specific area franchisees may operate.  The allocation of franchise territories plays a vital role in the market segment and customer base to which a franchisee can sell.  Thus, the task of allocating the franchise territory is critical to each franchisee’s success. Know the Region The first, and […]

Geometrx franchise mapping

Finding a Franchise Location Not Too Far and Not Too Close

When starting to franchise a business, one must consider competitors in the surrounding area. Competition, in general, is not a problem and can act as an advantage when the neighboring competitors cluster together.  Experience has demonstrated that when certain retail outlets combine in an area, their strength outweighs the benefit of being alone, i.e., Walgreens […]

Franchise Territory Mapping Software Can Close More Deals

Identifying a profitable location for your business is not only an arduous task but the very thought of estimating profit vs. loss can be daunting. In this profit vs. loss dual, franchise territory mapping software can be the ultimate guide to expand your business, maximize success and minimize the stress and worries.  It can show […]

What is Location Based Services Ecosystem?

In its truest essence, any service or feature that is provided by real time geo data, obtained from someone’s device, falls under the category of Location Based Service. Mainly, six strategic layers are constituting the entire ecosystem of Location-Based Services. Geo-Data It refers to the manipulation of geographic data in a computerized system and networks […]