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Customer Testimonials
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“GeoMetrx helped us execute our recent sales expansion and build territories that enabled our reps to succeed. As DocuSign continues to grow we can count on GeoMetrx to provide the data and mapping we need.”
—Kristin Lucas, Sales Operations Manager, DocuSign
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“The flexibility of GeoMetrx has greatly increased the efficiency to update and maintain our territories. Housing the program off site with GeoMetrx allows us to keep our IT costs down. This is an excellent product and it continues to impress.”
—Mike Murphy, Mgr Analytics & Data Mgmt, Centrix Pharmaceuticals
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“Using GeoMetrx, we mapped 60 territories for 175 sales reps based on numbers of surgeries, drivetimes, and sales volumes. The improved efficiency resulted in a 47% increase in net revenue for 2012. I would highly recommend the software for anyone … Continue reading →
—Neil Hauger, National Sales Director, Medafor Inc.
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“GeoMetrx is a huge asset to us at Outdoor Living Brands. When looking for a solution to optimize the territories in our multi-brand organization, GeoMetrx was the clear solution. With GeoMetrx, our development and growth is streamlined and more profitable.”
—David Buchel, Franchising Recruitment Coordinator, Outdoor Living Brands, Inc.
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“GeoMetrx has been outstanding in its’ performance and ability to generate business for my company. It has become a revenue generator and it opens doors for our consulting business allowing us to embed ourselves in said companies. I highly recommend the program.”
—Donn Jacobssen, Principal, 360 GlobalFran
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“GeoMetrx has helped us sell more successful franchise territories than ever before. We have maximized profit and minimized risk with customizable trade areas for our CherryBerry locations. GeoMetrx is now an integral part of our daily operations.”
—Dallas Jones, CEO & Founder, CherryBerry Self-Service Yogurt Bars
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“It is nearly impossible to build a franchise company without an application like GeoMetrx.”
—Michael Hutta, COO, ActiveRx
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“GeoMetrx allows us to accurately and decisively build sales ready territories with profitability in mind for both the Franchisor and the Franchisee.”
—Brian Reardon, CEO, Junk King Franchising
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Author Archives: GeoMetrx
Ice Tsunami – Say What?
Ice Tsunami – Say What? Mother Nature sure has some interesting tricks up her sleeve. Wind, rain, snow, sleet, floods, mudslides, earthquakes, volcanoes, droughts, dust storms, tornadoes, hurricanes, and much more. But have you ever heard of an ice tsunami? … Continue reading
Tax Preparation – A Year-Round Opportunity
Tax Preparation – A Year-Round Opportunity Many tax preparation specialists, as well as other tax professionals, offer year-round services including tax debt settlement, tax resolutions, audit assistance, bookkeeping, record keeping, financial advice and consultation, tax education, payroll services and more. … Continue reading
Tax Preparation Industry
Many tax professionals can be found relaxing on beaches around the globe, basking in the sunshine and the relief of making it through yet another frenzied tax season. The vast majority of Americans rely heavily on these professionals, especially as the … Continue reading
Wireless Charging – A Magnetic Future
Wireless Charging – A Magnetic Future If you are sitting at your workspace take a look around you. How many wires and cords do you see? As our lives become more and more dependent on electronic devices (iPods, cell phones, … Continue reading
GeoMetrx Common Ground News: Volume 2: Issue 4
See the newsletter with all graphics at COMMON GROUND VOLUME 2 : ISSUE 4 NEWSLETTER ARCHIVE LINK. Text only version provided below, links only work in the full archived version via the link above. Volume 2 : Issue 4 April 2013 … Continue reading
The Boston Marathon Course
The Boston Marathon Course Source: Washington Post – Boston Marathon 2013 Our hearts and prayers go out to all those affected by the tragic events at this year’s Boston Marathon, as 2013 marked the 117th running of the world’s oldest … Continue reading
Consumer Attitudes: “Can’t Bear Untidiness”
Consumer Attitudes: “Can’t Bear Untidiness” Whether at home or in the office, it is easy to become overwhelmed by clutter. The amount of information and products bombarding us in our daily lives is astounding. Controlling our environment is key to … Continue reading
Home Organization Industry: A Clean Sweep
Home Organization Industry: A Clean Sweep It’s that time of year when the sun starts to shine more, temperatures begin to rise, birds are chirping, delicate flowers push through the earth, fresh breezes gently waft through open windows and many … Continue reading
Geographical Anomaly – Vulcan Point Island
Geographical Anomaly – Vulcan Point Island Have you ever daydreamed of getting away from the hustle and bustle of life and escaping to a deserted island? Certainly most of us have at one time or another. There are hundreds of … Continue reading
GeoMetrx Common Ground News: Volume 2: Issue 3
See the newsletter with all graphics at COMMON GROUND VOLUME 2 : ISSUE 3 NEWSLETTER ARCHIVE LINK. Text only version provided below, links only work in the full archived version via the link above. Volume 2 : Issue 3 March 2013 … Continue reading
Grocery Store Expenditures
Weekly Grocery Store Expenditures: Put Your Money Where Your Mouth Is! Food is one of the most basic necessities of life along with water, shelter and clothing. Meals and snacks are a major component of our day to day existence. … Continue reading
Real-time Earthquake Map
Real-time Earthquake Map Most of us don’t give much thought to earthquakes if we don’t live in California, Alaska or Hawaii, but you might be surprised to learn that earthquakes pose a significant threat to 75 million Americans in 39 … Continue reading
The Evolution of the Grocery Store Industry: Newly Emerging Niche Market Opportunities
The Evolution of the Grocery Store Industry: Newly Emerging Niche Market Opportunities Back in the 1800s, long before we had cars and refrigeration, food shopping was a much different task than it is now in the modern era. In order … Continue reading
GeoMetrx Common Ground News: Volume 2: Issue 2
See the newsletter with all graphics at COMMON GROUND VOLUME 2 : ISSUE 2 NEWSLETTER ARCHIVE LINK. Text only version provided below, links only work in the full archived version via the link above. Volume 2 : Issue 2 February 2013 … Continue reading
A Valentine from the Heart
A Valentine from the Heart In February 2012, Payam Rajabi, who had recently moved to San Francisco for a new job, pumped out a ‘Valentine from the Heart’ for his girlfriend Clare, who was still living in Toronto, by cycling … Continue reading
Cartograph Much?
Cartograph Much? When we’re fascinated by something more than the average bear, how do we define ourselves? What would Yogi say about his obsession with stealing picnic baskets, for instance? Is Yogi a geek, dweeb, dork, or nerd? Perhaps we … Continue reading
Movie Rental Kiosks: A “Reel” Opportunity
Movie Rental Kiosks: A “Reel” Opportunity Hollywood has long held a special place in the hearts of Americans, and watching movies has become one of our most beloved pastimes. A good movie catapults us into another world and allows our … Continue reading
GeoMetrx Common Ground News: Volume 2: Issue 1
See the newsletter with all graphics at COMMON GROUND VOLUME 2 : ISSUE 1 NEWSLETTER ARCHIVE LINK. Text only version provided below, links only work in the full archived version via the link above. Volume 2 : Issue 1 January 2013 … Continue reading
Pop vs Soda – A Soft Drink by any other name is…
Pop vs Soda A soft drink by any other name is… just as bubbly, or is it? I remember a funny story my mother shared with me years ago. She and some college friends at a school in the upper … Continue reading
Digital Globes: More than just a Map
Hollywood has long been a source of imagination and awe, incorporating some pretty amazing and futuristic ideas, particularly in SciFi movies. Holographs and other virtual imagery (think Matrix and Avatar) come to mind. And for all of the Star Wars … Continue reading
Charitable Contributions Heat Map
Charitable Contributions Heat Map America is a generous country. In 2011, $298B was donated to charities by individuals, corporations and foundations. With 65% of households giving annually, individuals accounted for the lion’s share of donations at $217.8B. Additional information on … Continue reading
Christmas Tree Farms: An Industry to Celebrate
Even before the advent of Christianity, plants and trees that remained green all year had special meaning in many cultures, particularly during winter. Evergreen boughs were often hung over doors and windows in celebration of the winter solstice. Christmas trees … Continue reading
GeoMetrx Common Ground News: Volume 1: Issue 12
See the newsletter with all graphics at COMMON GROUND VOLUME 1 : ISSUE 12 NEWSLETTER ARCHIVE LINK. Text only version provided below, links only work in the full archived version via the link above. Volume I : Issue 12 December 2012 … Continue reading
Arctic Paradise: Lofoten Norway
Arctic Paradise: Lofoten Norway As winter approaches our thoughts drift to warm tropical Caribbean getaways. The sound of the Beach Boys’ Kokomo playing softly in the background… Aruba, Jamaica, ooh I wanna take you, Bahamas, Bermuda, c’mon pretty mama… …as … Continue reading
Mapping Drought Predictors
Mapping drought predictors promises to be an early warning system. Indicators of the 2012 drought were visible by satellite image before the plants themselves showed visible signs of drought related plant stress. Mapping data is a powerful tool, not only allowing us to analyze what has occurred, but helping us predict future outcomes. Continue reading
Hunting Heat Map
Hunting Heat Map Hunting is a popular recreational activity in the U.S., with 13.7 million (aged 16+) taking part in 2011. As wildlife habitats continue to shrink due to expanding urbanization, the balance of hunting on public vs. private land … Continue reading
Hunting Industry Overview
Fall is in the air and our thoughts turn to a bountiful harvest table. The leaves have turned beautiful and brilliant colors and now gently drift downward landing softly and creating nature’s most amazing carpet. In yards everywhere the leaves … Continue reading
A Real Lego Land: “Cargotecture”
A Real Lego Land: “Cargotecture” Resourcefulness: the ability to solve a difficult problem with creativity. Or perhaps, stated differently, an essential quality of an entrepreneur. One such team of entrepreneurs, Robert Humble and Joel Egan of Hybrid Architecture in Seattle are exactly … Continue reading
US Turkey Industry – Let’s Talk Turkey
US Turkey Industry – Let’s Talk Turkey In 2011, the US turkey industry raised 248.5 million turkeys and earned nearly $5 billion in gross farm income. The same number of turkeys is expected to be raised in 2012 as well. … Continue reading
GeoMetrx Common Ground News: Volume 1: Issue 11
See the newsletter with all graphics at COMMON GROUND VOLUME 1 : ISSUE 11 NEWSLETTER ARCHIVE LINK. Text only version provided below, links only work in the full archived version via the link above. Volume I : Issue 11 November 2012 … Continue reading
Geography Games
Web Resources: Geography Games How well do you know your geography? Can you find your way around a world map? When reading about world events in the paper, or catching up on the evening world news, how well can you … Continue reading
ZIP Codes – Then and Now
ZIP Codes, those handy little five digits (okay, sometimes nine… ZIP+4) are something we use regularly, yet probably don’t think much about. They’ve existed since the beginning of time, right? Or at least since the inception of the Postal Service … Continue reading
Electoral Vote vs. Popular Vote
Electoral Vote vs. Popular Vote The popular vote is pretty simple to understand – every vote cast counts. The presidential candidate with the most votes is the winner of the popular vote. But that does not mean that candidate will … Continue reading
GeoMetrx Common Ground News: Volume 1: Issue 10
See the newsletter with all graphics at COMMON GROUND VOLUME 1 : ISSUE 10 NEWSLETTER ARCHIVE LINK. Text only version provided below, links only work in the full archived version via the link above. To sign up to receive the very … Continue reading
ZIP Code Overlay Options: Boundaries, Polygons and Points
ZIP Code Overlays: Boundaries, Polygons and Points In GeoMetrx there are three ZIP Code Overlay options: Boundaries; Polygon; and Point. – The Boundaries overlay provides exactly that, a visible boundary, or border, around a polygon shape representing a STANDARD ZIP … Registration Required: Log in to continue reading
Tips & Techniques – Creating Territory Reports
Tips & Techniques - Creating Territory Reports Visualizing your territories is extremely valuable, and being able to combine that with data output is exponentially even more useful. In our most recent video tutorial, we show you how to create territory reports … Registration Required: Log in to continue reading
Bicycling Heat Map
GeoMetrx Data in Action: Bicycling Heat Map This is a follow-up post to our Bike Sharing article. Bicycling is a great activity. It promotes a healthier lifestyle and provides zero-emissions transportation. In addition to our GeoMetrx data used to create … Continue reading
Franchising Opportunity: Bike Sharing
Franchising Opportunity: Bike Sharing We are living in an age of increase – increasing population, oil and gas prices, pollution, traffic congestion, infrastructure crisis, and even our waist lines. You might think the last item on that list is out … Continue reading
Astronauts Punch the Clock
Astronauts Punch the Clock The Big Bang Theory is one of the top ranking sitcoms on television and is now in its 6th season, which began airing last Thursday (9/27/12). The season opens with one of the main characters, Howard … Continue reading
GeoMetrx Common Ground News: Volume 1: Issue 9
See the newsletter with all graphics at COMMON GROUND VOLUME 1 : ISSUE 9 NEWSLETTER ARCHIVE LINK. Text only version provided below, links only work in the full archived version via the link above. To sign up to receive the very … Continue reading
Presidential Map by State of Birth
Presidential Map by State of Birth Election day is just a few weeks away and the campaign efforts of both candidates are in full swing. For those of us who are addicted to data and maps, these are exciting times. … Continue reading
FAA Airport Delay Map – It Wasn’t the Weather
This past weekend I had the pleasure of making one of those late Sunday night runs to the airport to provide a ride home for my husband. Now, I couldn’t really say no, and it certainly was cheaper than leaving … Continue reading
Forest for the Trees
Never before have we been able to see the forest for the trees in such detail. Scientists at the Woods Hole Research Center in Falmouth, MA compiled the “National Biomass and Carbon Dataset for the year 2000” (NBCD2000) generating a … Continue reading
Customer Spotlight: Medafor, Inc.
Customer Spotlight: Medafor, Inc. We would like to welcome our newest customer, Medafor, Inc., to our GeoMetrx family. Having been in business for more than a decade, Medafor is a rapidly growing medical technology company providing products to the major … Continue reading
Health Insurance Ownership – Heat Map
Health Insurance Ownership – Heat Map The Health Insurance Industry continues to be a major topic of discussion in the U.S., particularly with the passing of the Patient Protection and Affordable Care Act (“Obama Care”). Despite the challenges faced by … Continue reading
Interactive Weather Map
Web Resources: Interactive Hurricane Tracker Last night I was ‘half-watching’ the news waiting for the weather report, and when it finally came on I not only got the information I wanted, but also a sweet extra… more on that in … Continue reading
Book Release: Mapping the Nation
Geography in the News: Book Release Susan Schulten, a self-proclaimed map enthusiast, author and history professor at the University of Denver, has recently published her second book, Mapping the Nation: History and Cartography in Nineteenth-Century America, (University of Chicago Press, … Continue reading
Money Map Poster
Geography in the News: Money Map Poster Heraclitus (535 B.C. – 475 B.C.), is the Greek philosopher credited with coining the phrase, “nothing endures but change,” which has often been translated to the saying we are more familiar with “the … Continue reading
Train Travel Heat Map
GeoMetrx Data in Action: Train Travel Heat Map Our GeoMetrx online mapping application excels in creating rich demographic reports, demographic mapping, aligning & mapping sales or franchise territories, performing market analysis, retail site selection and much more. You can use … Continue reading
High Speed Rail: A Vision for the Future
High Speed Rail: A Vision for the Future The U.S. owes much of its early growth and prosperity to the railroads, and if the visionaries of our country persevere, they may once again regain their prior glory attained during the … Continue reading
Olympic Games Host Cities
Olympic Games Host Cities “The thrill of victory, the agony of defeat…,” the ultimate sporting competition is just days away! The 27th Summer Olympics are set to open this Saturday, July 27th, in London. This will be the third time … Continue reading
Long-term Health Impacts of the Fukushima Nuclear Disaster
Long-term Health Impacts of the Fukushima Nuclear Disaster A new report on the long-term global health impacts of the Fukushima nuclear disaster, as a result of the devastating March 2011 earthquake and tsunami, were released earlier this week in the … Continue reading
Online Shopping – Heat Map Data
Online Shopping – How Widespread is it? There is little evidence in America, and even the world for that matter, that we will outgrow this computer and Internet fad-thingy. Instant and constant access to information has changed, and continues to … Continue reading
Earth Album
Web Resources: Earth Album If you enjoy maps and photography, we have a great website for you: Earth Album. This website combines the power and detail of Google Maps with some of the most beautiful photography from around the world, … Continue reading
May the FOURTH be with you
Happy Fourth of July !!! May the FOURTH be with you !!!
Domestic Travel Heat Map
GeoMetrx Data in Action: Domestic Travel Our GeoMetrx online mapping application excels in creating rich demographic reports, demographic mapping, aligning & mapping sales or franchise territories, performing market analysis, retail site selection and much more. You can use our available current year … Continue reading
Travel and Tourism: A Panorama of Opportunity
Travel and Tourism: A Panorama of Opportunity Humans are curious by nature. From the moment we are born we begin to explore the world around us and as soon as we gain mobility we just keep on moving. For many, … Continue reading
Airfare Pricing Map
Web Resources: Airfare Pricing Map The cost of airfare often determines travelers’ vacation destinations. Searching for airline prices city by city can be time-consuming and simply reviewing a list of “special offer” fares can be very limiting. At GeoMetrx, we … Continue reading
Unique Travel Destinations
Unique Travel Destinations Kicking off our travel series, we bring you some of the world’s most unique places to visit. We recently discovered a terrific website, The Atlas Obscura, which defines itself as “the definitive guidebook and friendly tour-guide to … Continue reading
Deepwater Horizon: Continuing Impact
This past April marked the two-year ‘anniversary’ of the Deepwater Horizon disaster, when the offshore drilling rig being leased by BP exploded and sank off the coast of Louisiana. The disaster resulted in 4.9 million barrels of oil being spewed … Continue reading
Pest Control Heat Map
GeoMetrx Data in Action: Pest Control It’s certainly been a warmer than average spring across much of the U.S., and add to that a mild winter for much of the country as well, and you have ideal conditions for a … Continue reading
Pest Control – Industry Overview
Franchising Opportunities: Pest Control The pest control industry provides a variety of services to homeowners and businesses, such as locating, identifying, destroying, catching, controlling and repelling pests. These services are provided in a variety of ways including applying chemicals, installing … Continue reading
Mobile & Desktop Maps
Web Resources: Mobile & Desktop Maps Have you ever needed to find a location on Google Maps using just latitude and longitude coordinates? It can be tricky if you don’t enter the information in just the right format. Or perhaps … Continue reading
Geography Lists For Fun
Facts & Figures: Geography Lists Looking for a fun book to read this summer? We’ve discovered a must have for any true geography buff, “The Largest U.S. Cities Named After a Food: and Other Mind-Boggling Geography Lists from Around the … Continue reading
Understanding Latitude and Longitude
Understanding Latitude and Longitude The map grid system of coordinates, latitude and longitude, can pinpoint any location on earth. The system was developed back in the middle ages and is still in use today. When looking at a map, latitude … Continue reading
U.S. Child Population Density Map
U.S. Child Population Density Map Children’s interests are broad. Parents are constantly looking for new avenues of exploration to fuel their offsprings’ natural inquisitiveness and enthusiasm. With the large variety of children’s enrichment franchise opportunities currently available, a thorough market … Continue reading
Summertime Fun: Children’s Enrichment Franchises
Children’s Enrichment Franchises Across the nation, the last school bells of the year are ringing and kids are celebrating the arrival of summer break. Swimming pools, park outings, ball games, summer camps, backyard barbecues and so much more await them. … Continue reading
Word Cloud Generators
Web Resources: Word Cloud Generators Turning data into a visual representation is a highly effective way to communicate concepts and share information. We typically think of a map as a representation of geographical information, but we can also “map” … Continue reading
Space Taxis
Geography in the News: Space Taxis The reality of vacations to outer space and checking in at a hotel on the moon is closer than one might think, though some of the first private businesses to operate in the … Continue reading
Public Transportation: The Savings Add Up
GeoMetrx Data In Action: Public Transportation Each month the American Public Transportation Association (APTA) publishes the Transit Savings Report. This report calculates the average monthly savings for individuals in a two-person household who ride public transportation instead of driving … Continue reading
Remember When We Used to Walk Everywhere? Honda Unveils UNI-CUB
Honda Unveils UNI-CUB Getting from Point A to Point B is something we do all day, every day without much thought. We navigate the halls of our homes, half awake each morning as we prepare for the day. We … Continue reading
Mapping Your Success: Online Mapping Resources
Web Resources: U.S. State Maps At Geographic Enterprises, we love maps. All of our services and applications are geared toward ‘mapping your success’ with our many online mapping resources. • GeoMetrx – Our web-based territory mapping software platform that … Continue reading
Blowing in the Wind: The Pros and Cons of Wind Farms
Geography in the News: Wind Farms Mention ‘wind farming’ and you are likely to whip up a debate faster than Dorothy’s house was whisked away in The Wizard of Oz! Wind is generally considered to be the second largest … Continue reading
Gardening: A Growing Hobby
Gardening: A Growing Hobby In the hustle and bustle of our everyday lives, we often seek refuge in our hobbies and interests in hopes of maintaining balance and finding purpose. Gardening has long been a favorite leisure time activity … Continue reading
The Growing Locavore Movement: A Ripe Opportunity
The Growing Locavore Movement: A Ripe Opportunity Whether you tout the philosophy of the locavore movement or stand behind the economic theory of free trade, your defenders as well as your detractors will be on hand, ready and willing … Continue reading
Franchise Times Spring/Summer 2012 SuperBook
Web Resources: Franchise Times Spring/Summer 2012 Superbook The Spring/Summer 2012 SuperBook of Franchise Opportunities, published by Franchise Times is out. This free resource is available in digital format online, putting a substantial amount of information at the fingertips of … Continue reading
Earth Day 2012: NASA Unveils Updated “State of Flux” Website
Earth Day 2012: NASA Unveils Update “State of Flux” Website Earth Day 2012, which is observed each year on April 22nd, took place this past weekend and was marked by celebrations around the world. Earth Day is an opportunity … Continue reading
Baby Boomers on the Move
Baby Boomers on the Move At the conclusion of World War II, the United States experienced an explosion of births for nearly two decades, as more than 76 million Americans were born between 1946 and 1964. Improved living conditions, … Continue reading
Home Health Care Industry – Franchise Opportunities
Home Health Care: The Aging of America The fastest growing demographic in the U.S. is the 65+ age group. By the year 2030, it is projected that one out of every five Americans, 70 million people, will be over … Continue reading
A Barrel of Oil… give or take 31 Billion
Facts & Figures: A Barrel of Oil Have you ever wondered how much oil is consumed every day? The answer, as you probably suspected, is a lot – more than 31 billion barrels (85.3m/day) were consumed worldwide in 2010. … Continue reading
Gas Prices, Sanctions and Speculations
Gas Prices, Sanctions and Speculations One thing almost every American is acutely aware of these days is the price of a gallon of gasoline. Up until the last two weeks, prices had been steadily rising, fueling fears that prices … Continue reading
Pet Services: A Growing Industry
Pet Services: A Growing Industry Every two years the American Pet Products Association (APPA) conducts its in-depth National Pet Owner’s Survey. The most recent 2011-12 study reveals a growing industry, with an estimated 72.9 million households (62%) reporting pet … Continue reading
Making Taxes Less Taxing for Small Business Owners
Tax Tips for Small Business Owners It’s that dreaded time of year when taxes are due… again! If only we could sweep them under the carpet and pretend they didn’t exist, right? However, it’s best to simply tackle them … Continue reading
Shopping Centers in the U.S. – Expansion Continues
Facts & Figures: Shopping Centers in the U.S. As the national conversation continues to focus on the concerns of the economy both local and global, subtle yet positive signs keep popping up here and there that buoy our spirits. … Continue reading
EARTH Platinum – World’s Largest Atlas
EARTH Platinum – World’s Largest Atlas At a whopping 6 ft. tall by 4.5 ft. wide (9 ft. when opened) and weighing in at 264 pounds, the Millennium House publishers of Sydney Australia created the World’s Largest Atlas: EARTH … Continue reading
Where are the Beer Drinkers?
Data Mapping: Where are the Beer Drinkers? In recognition of the merry month of March, including the onset of Spring, NCAA March Madness and the good ol’ Irish St. Patrick’s day celebration, our thematic map is dedicated to beer! We … Continue reading
Expanding Distribution Channels and Exploring New Markets
Every business, no matter how large or how small, wants to sell more of its existing products and services. In order to do so, businesses must expand their market reach to acquire additional customers. Increasing sales in existing markets through … Continue reading
Neighborhood Walkability Score
Watching the Web: Walkscore.com How walkable is your neighborhood? How walkable is the area surrounding your business? What makes a neighborhood walkable? Walkscore.com, a web resource that has scored thousands of neighborhoods across the U.S., has the answers. Scores … Continue reading
U.S. Solar Energy Potential
U.S. Solar Energy Potential Solar energy is clean, renewable and abundant in the U.S., especially in the lower 48 states. In the shadow of global warming and rising fossil fuel prices, harnessing the power from the heat and light … Continue reading
Solar Energy Industry Flares in 2011
Geography in the News: Solar Energy Industry Flares in 2011 The Solar Energy industry in the U.S. is experiencing tremendous growth. 2011 was a record breaking year for installations of photovoltaics (PV), which convert sunlight directly to electricity. The … Continue reading
March Madness Fans
March Madness Fans: Basketball Fever is upon us and what better way to embrace March Madness than to ‘post up’ some fun fan data?! The four number one seeds in the 2012 NCAA Championship are Kentucky (South), Syracuse (East), Michigan … Continue reading
International Franchise Expo (IFE) Moves to New York City
International Franchise Expo (IFE) Moves to New York City: For the past 20 years the International Franchise Expo (IFE) has been held in our nation’s capital. This year, however, the big event will take place in the Big Apple! The … Continue reading
U.S. Custom Wall Maps
U.S. Custom Wall Maps: We wanted to share a couple of great websites for U.S. Maps The first site is Geology.com, which features a variety of online maps from all 50 states including, cities and roads, elevations, physical features, rivers and … Continue reading
10 Great Cities for Starting a Business
So you’re ready to jump in and start a business, making your entrepreneurial aspirations come to life; that’s great! Where should you set up shop? Well, Kipplinger’s recently published a list of the top ten best cities for entrepreneurs based … Continue reading
Neighborhood Pride – ZIP Code Humor
Did you catch The Office last night? Did you catch the geography humor? Do you have neighborhood pride? Scranton, PA 18505… wait, that’s way too vague, you need ZIP+4, and don’t forget the “dash”! Enjoy the clip ; )
Overfishing – “Keep One-Third for the Birds”
Geography in the News We learn from a young age that our oceans are one of our most valuable resources. They cover more than two-thirds of the Earth’s surface (71% and rising) and contain 97% of Earth’s water (1% is … Continue reading
Fitness Center Franchises
Even before the launch of the Let’s Move campaign by First Lady Michelle Obama, aimed at raising a healthier generation of kids, the fitness center industry has shown steady growth and solid profits for more than two decades. The campaign, … Continue reading
Site Selection: CherryBerry Self-Serve Frozen Yogurt Bar
The two most important factors affecting the success of any retail business are customers and location, so much so you can’t have one without the other; they are inseparable. However, unlike the age-old question ‘which came first, the chicken or the egg,’ … Continue reading
Real-Time Global Alert Map
“Knowledge is of two kinds. We know a subject ourselves, or we know where we can find information upon it.” ~ Samuel Johnson Recently we discovered a handy on-line resource that tracks and monitors extraordinary events around the world as … Continue reading
Presidents’ Day or Washington’s Birthday – Which States Observe Which Holiday?
It’s the 3rd Monday in February and depending on where you live you may or may not be celebrating a holiday today. While federal government offices close and the majority of state offices do so as well, many businesses make … Continue reading
U.S. Energy Independence: Making Steady Progress
For the past six years, the U.S. has been making steady progress toward achieving energy independence. According to Bloomberg, we are now meeting more than 80% of our own energy demands, which is the highest level achieved since 1992. The … Continue reading
Valentine Cities and Towns – Is There Romance on the Horizon?
How close are you to finding Romance, Harmony or even your Romeo? Look no further than our monthly thematic map! We’ve included a dozen roses, er… cities and towns with names that conjure up images and thoughts of Valentine’s Day. … Continue reading
Fast Casual Dining – A Growing Market
What exactly is Fast Casual dining? Fast Casual dining restaurants, a relatively new market concept, have found their niche sandwiched between fast food and casual dining. These restaurants are upscale quick service formats that offer more service along with higher … Continue reading
National Geographic: World’s 25 Best Ski Towns
Just hearing the name National Geographic conjures up images in one’s mind of some of the most spectacularly amazing photography of all time. And they don’t stop there; National Geographic’s in-depth articles inspire us to travel the world. As old … Continue reading
Up, Up and Away – U.S. Air Carrier Traffic
If you are in the hospitality industry, chances are your business is impacted by the number of people who travel by air. The Bureau of Transportation has recently released the latest numbers for 3Q2011 U.S. Air Carrier Traffic. Despite all … Continue reading
Cleveland Volcano: Groundhog Day (er… Year) Effect Looms
Most of us are familiar with what has become known as the “Groundhog Day Effect,” or recurring / repetitive events, based on the blockbuster film starring Bill Murray and Andie McDowell, but what about a “Groundhog Year Effect?” Well, brace … Continue reading
Super Bowl Sunday – Battle of the Pizza
Super Bowl Sunday has practically become another holiday for many, even those that aren’t full-fledged football fans. More than 100 million folks will gather for parties in homes across the country this Sunday to watch the New York Giants take … Continue reading
Franchise Opportunities for Veterans
Thousands upon thousands of young men and women who have so heroically served in the U.S. military are beginning to come home in droves, and many of them are joining the ranks of the unemployed. As of December 2011, 7.7%, … Continue reading
Space Weather
Most of us probably don’t spend a lot of time thinking about the weather in space. Wait, weather in space? Indeed, space experiences disturbances in its environment and since weather terms are a familiar way of describing atmospheric disturbances on … Continue reading
Foreclosures: The Storm Rages but Shows Signs of Weakening
The storm of foreclosures continues to rage for homeowners struggling to weather through this rough economy. The West Coast has taken the hardest hit recently, while the Northeast has fared much better. The current foreclosure upsurge is highly concentrated in … Continue reading
Resale Shops: A Booming Industry
As one of the franchise industries to watch in 2012, let’s take a closer look at Resale Shops. Ever since the economy turned south, consumers have been turning in increasing numbers to resale and thrift shops in just about every … Continue reading





