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Customer Testimonials
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“GeoMetrx helped us execute our recent sales expansion and build territories that enabled our reps to succeed. As DocuSign continues to grow we can count on GeoMetrx to provide the data and mapping we need.”
—Kristin Lucas, Sales Operations Manager, DocuSign
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“GeoMetrx allows us to accurately and decisively build sales ready territories with profitability in mind for both the Franchisor and the Franchisee.”
—Brian Reardon, CEO, Junk King Franchising
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“It is nearly impossible to build a franchise company without an application like GeoMetrx.”
—Michael Hutta, COO, ActiveRx
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“The flexibility of GeoMetrx has greatly increased the efficiency to update and maintain our territories. Housing the program off site with GeoMetrx allows us to keep our IT costs down. This is an excellent product and it continues to impress.”
—Mike Murphy, Mgr Analytics & Data Mgmt, Centrix Pharmaceuticals
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“GeoMetrx has been outstanding in its’ performance and ability to generate business for my company. It has become a revenue generator and it opens doors for our consulting business allowing us to embed ourselves in said companies. I highly recommend the program.”
—Donn Jacobssen, Principal, 360 GlobalFran
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Author Archives: Rich Mithoff
5 Strategies to Optimize Your Territories
With technology options around every corner sales organizations today are faced with a serious challenge. Produce more with less. How does your organization handle this issue? Don’t worry, it’s a rhetorical question, one to get the wheels turning… Click here … Registration Required: Log in to continue reading
How to Create Territories
Demonstrates how to create new territories based on counts of businesses and population using the base territory manager module in GeoMetrx. Using this module, you can select individual geographies (like ZIP Codes or Counties) to combine, or select sets of … Registration Required: Log in to continue reading
How to Save Map Projects in GeoMetrx
Demonstrates exactly how to create, save, and reopen map projects in GeoMetrx. Other GeoMetrx features covered include; thematic mapping, changing or adding new map symbols, and map customization. Video length is 4:11. Registration Required: Log in to continue reading →
Territory Alignment & Optimization
See how GeoMetrx can be used to automatically create equitable territories (using ZIP Code geographies in the demonstration) based on any demand data variable and rules you define using the Territory Optimization module. Video length is 4:55. Registration Required: Log … Registration Required: Log in to continue reading
Where are people spending the most money on Fuel?
Here is a map showing where people (data collected from Mint.com users) are spending the most money on fuel. No surprise that the Bay Area in California leads the list but number 2 may have you scratching your head, Birmingham … Continue reading
Census 2010 Fun Facts: US Mean Center of Population for 2010
from the US Census Bureau The U.S. mean center of population, as of April 1, 2010, is near Plato, Mo., an incorporated village in Texas County. The U.S. Census Bureau calculated this point as the place where an imaginary, flat, … Continue reading
Exclusive Territory Mapping – Best Practices
Creating Profitable Franchises: Exclusive Territory Mapping – Best Practices Creating an exclusive franchise territory strategy can be challenging. Many different factors play a role in the success, or demise of a territory. Doing your homework ahead of time, laying the … Continue reading
Sales Strategy & Management
A great blog posting about Sales Strategy and Management from our friends at Leading Strategies. http://leadingstrategies.wordpress.com/2011/02/24/sales-strategy-and-management/ The focus of this article is how everything in an organization comes back to sales. Strategic planning, forecasting and delivering are all sales centric … Continue reading
How far can you fly for $500 – A great interactive map from Kayak
Ever want to know how far you can fly from your home airport? This interactive map from Kayak.com is amazing. Give it a try! Click here to access the map.
Franchise Industry Shows Glimmer of Recovery – WSJ.com
The U.S. franchising industry is poised for modest growth in 2011, according to two new studies to be released this week. Franchise businesses in most sectors are expected to add more store units and employees this year, concludes an analysis … Continue reading
Census 2010 Interactive Timeline
Ok, so we are now over halfway through the first month of 2011…when is the 2010 Census data going to surface? This timeline may help clear up some of those questions floating around out there. Click Here to access the … Continue reading
The World’s Population to Reach 7 Billion by the End of 2011 – A Video-Graphic by Nat Geo
This is a very well done video-graphic from National Geographic. Its only 3 minutes but the cram a lot of interesting stats. Enjoy.
Interactive Population Change Map Covering Every Census over the last 100 Years
This is an excellent interactive map courtesy of the US Census Bureau. It shows population changes state by state between each decennial census starting in 1910. Take note that the 2010 Census data is due on December 21 so come … Continue reading
5 Strategies to Maximize your Franchise Sales
Franchise organizations today are faced with a serious challenge, to produce more with less. How does your organization manage this issue? Don’t worry, it’s a rhetorical question, one to get the wheels turning. I am sharing 5 strategies below that … Continue reading
Is your Franchise Expanding Internationally?
Franchise Companies are growing quickly these days and much of this growth is seen internationally. Now with growth comes growing pains which we all know is a normal part of business. Don’t jump to any blind conclusions…when it comes … Continue reading
Where are Americans Moving?
This is a very interesting map from Forbes.com and Jon Bruner showing the migration patterns in several major US Counties. The data is 2008 but still very intriguing. Check out your county, is it growing or shrinking? Los Angeles appears … Continue reading
New and Established Franchises Benefit from the GeoMetrx Territory Manager
I never thought such a simple, logical feature such as viewing data at a ZIP Code level would be such a tremendous benefit to franchise companies. That is a recurring theme I hear on a daily basis, “can you help … Continue reading
A Memorial Day map tribute to the men and women who gave their lives defending our freedom.
This is a very touching map from CNN.com providing a snapshot into the lives of our service men and women who gave their lives defending our freedom. http://www.cnn.com/SPECIALS/war.casualties/index.html
Census 2010 Form Questions – Coming Soon to a Mailbox Near You!
In case you were wondering what data is compiled by US Census Bureau, take a peek at the form. Click here for the CENSUS 2010 Questionnaire The Census Bureau is touting it as one of the shortest in history with … Continue reading
Census 2000 Mail Participation Rates
Remember back 10 years ago when you received the 2000 Census questionnaire? Has it been a decade since the turn of the century?? Times sure have changed…Google was just 2 years old and Facebook & Twitter were still years away. … Continue reading
The toll of the Great Recession on Major US Cities
I found this interactive map on Portfolio.com showing the toll of the Great Recession on major US cities. The data is a little dated, 2008, but gives you an idea of some areas that have gained wealth and those that … Continue reading
2010 Census. Maybe the most significant decennial update ever.
Is it Ten Years Already? A blog post from digitalmarketing.com about the upcoming Census and some significant changes in store. To read the article click through to the blog below… http://blog.digitalmarketing.com/2010/01/27/is-it-ten-years-already/
CopyCat Site Location Research
Site location research is a funny thing. In an age where many retailers are online most have a combination of internet stores and the traditional brick and mortar. Brick and mortar still has the advantage, for now, so finding the … Continue reading
Focus on: Site Selection
Focus on: Site Selection By Katherine Field – http://www.chainstoreage.com/story.aspx?id=129041 ( February 1, 2010 ) As store expansion slows, retail site selection activities have decelerated in kind. To keep sales from stalling, most real estate departments have turned their attentions to … Continue reading
Mapping America’s Wealth
This interesting data visualization map shows a state by state distribution of wealth. CLICK TO EXPAND For more information on how Geographic Enterprises can assist with a data visualization project please call us. 888.848.4436
Need Help Drawing a Simple Map?…now Bing will draw it for you!
Bing Maps has been making some big changes recently and I think this is one of the best yet for the casual user. Having a party and need to add directions to your pad? Want to add a stylistic map … Continue reading
Forecasters See Return to Stability, Not a Resurgence for Retail Real Estate in 2010
Interesting article yesterday by Sasha M Pardy on the CoStar site… Link: http://www.costar.com/News/Article.aspx?id=8F7645E7108D0FD6E881D5428553E0A1 Based on the flurry of reports from a wide range of industry observers, there appears to be growing consensus that the worst may be over for the … Continue reading
Google Earth Integration with GeoMetrx
Ever wish your Demographic Data and Mapping service would integrate with Google Earth? You spend time analyzing data, creating maps, uploading data (you can upload custom data with GeoMetrx) and then you do it all over again in Google Earth. … Continue reading
GeoMetrx Makes Building Territories Easy!
Did you know that you can cut the entire United States into ZIP Based Territories of Populations of 250,000 in only minutes? This is just one simple example of how powerful the GeoMetrx Territory Manager is. GeoMetrx Territory Manager is … Continue reading
2010 Census Timeline – What to expect in the coming months.
The 2010 Census is underway but did you know the Census Bureau has been working on it since 2008? The link below will take you to a timeline so you know what to expect in the coming months. Census 2010 … Continue reading
Is it GIS or GPS?
GIS or GPS?? Whats the difference? They both have to do with maps right? Yes, but its not that simple. This explanation should help. Geographic Information System, GIS Definition: Geographic Information System or GIS, is a mapping system for capturing, … Continue reading





