How Much Support to Give Franchisees

An excellent idea resulted in a successful new business.  Expanding the business is the next big step.  One way to expand is to franchise. While working through all the details that come with franchising a business one major thing to consider is:  How much and what kind of support will you, the franchisor, give the […]

The Benefits of Good Sales Territory Design

What is a sales territory? It’s a geographical area of customers, or potentials, assigned to a salesperson, branch or retailer. There are a number benefits to a good sales territory design: Enhanced customer coverage A reduction in travel time and selling costs More equitable rewards Sales force evaluation Increased sales Increased morale Start by determining […]

How to Use Smartphones to Find the Best Retail Locations

Nowadays not many people leave home without their smartphone. Our smartphones have become a utility tool, replacing things we used to use such as notebooks, address book, reading books, camera, voice recorder, etc. Smartphones help us keep track of our lives, find our way around the world, and communicate with our family, friends, and business […]

Geometrx GIS

How Do Geographic Information Systems (GIS) Help Improve Business

GIS provides success and efficiency tools to manage a high volume of complex data. These tools help business understand, question, interpret, and visualize data to make better-informed decisions. Companies can quickly view and analyze various sources of data from a geographic perspective and develop business strategies to improve processes. Business intelligence software uses a significant […]

Geometrx GIS

What GIS Data Does a Sales Organization Need?

According to Wikipedia, a geographic information system (GIS) is a system designed to capture, store, manipulate, analyze, manage, and present all types of spatial or geographical data. A GIS application, such as GeoMetrx, allows users to create interactive queries (user-created searches), analyze spatial information, and visually present the results.  More importantly, from a sales perspective, […]