Retail Site Selection Based on Consumer Mobile Data

Very few brick-and-mortar outlets appear willing to sit idly by as online shopping infringe on their sales.  Reinvestment and expansion are both viable options for improving the bottom line.  Many retailers have invested $13 billion in enhancing their spaces, according to a report by the Association for Retail Environments. While some retailers are working to […]

How Companies are Building a Business Using Map Data

Data management and data mapping are the process of creating data element mappings between two distinct data models. Data mapping is used as the first step for a wide variety of data integration tasks. Data mapping is also used to consolidate multiple databases into a single database. Geometrx mapping service provides the territory mapping software […]

How Quotas Affect Sales Territories

In a perfect world, planning territories and setting sales quotas should be a simple endeavor, but in this ever-changing world, it can be quite complicated.  As a company grows and geographical areas develop, quotas and sales goals also have to develop. The onslaught of changing information can be difficult to keep on top of and […]

Trucking Companies Can Save Time and Money Using Mapping Technology

A trucking company, or freight company, is one that ships or transports goods, possessions, cargo or belongings from place to place via trucks of various sizes. These companies are divided into domestic (within local districts) and international freight companies. Trucking companies are the single largest component of the logistics industry, and contributed more than 80% […]

Important Factors to Retail Site Location

Marketing theory is based on five pillars known as the five P’s of Marketing. One of the pillars is Place.  Place means the area of availability of your products and services. The location site of your retail outlet is a critical factor.   The location of your retail store represents a lot of things including your […]