GeoMetrx

A Service of Geographic Enterprises

Tag Archives: franchise mapping software

What Makes a Franchise Territory Successful?

Franchise territory mapping takes real science to achieve success. There are a lot of misconceptions attached to the very idea of franchise territory. Most of the people who have some knowledge in this field believe that expanding your area will solve all your business worries and take it to new heights. Few care to acknowledge […]

What Is Franchise Territory Balancing?

Franchise territory success starts with crafting potential territories and identifying opportunities for higher sales performance. Territory balancing can launch new areas of almost equal marketing value, plus reorganize regions that already exist and redirect efforts based on the growth of competitors or changing consumer demographics. Territory balancing is not an operation that is done only […]

Franchise Territory First Right of Refusal

A franchisee wants to feel protected, that their territory and market are safe, and provide the expected returns. The only way to put safeties in place regarding a franchisee’s territorial rights is before they sign the Franchise Agreement. Franchisors may offer either exclusive or non-exclusive territory rights, and franchisees need to know this before making […]

Defining a Franchise Territory

Before someone buys or sells a franchise, a common practice is to define the franchise territory.  According to the one study, above 90% of the successful business franchises use the concept of establishing territory. There is no single method for dividing territories, which may be defined by criteria such as: Zip Codes Lines on a map […]

Geometrx franchise mapping

Finding a Franchise Location Not Too Far and Not Too Close

When starting to franchise a business, one must consider competitors in the surrounding area. Competition, in general, is not a problem and can act as an advantage when the neighboring competitors cluster together.  Experience has demonstrated that when certain retail outlets combine in an area, their strength outweighs the benefit of being alone, i.e., Walgreens […]

Franchise Territory Mapping Software Can Close More Deals

Identifying a profitable location for your business is not only an arduous task but the very thought of estimating profit vs. loss can be daunting. In this profit vs. loss dual, franchise territory mapping software can be the ultimate guide to expand your business, maximize success and minimize the stress and worries.  It can show […]

Tips on International Franchise Mapping

The Franchise Territory is the boundary through which each individual franchise works according to the Franchise agreement. Successful franchise planning plays a vital role in providing profit and success to an organization. The allocation of boundaries helps in assigning the franchises different geographical areas, each having a license.  Franchise mapping also makes it easy to […]

5 Tips on Developing Franchise Territories

Franchising is an avenue to growing a business, whether you are trying to expand within the country or grow internationally.  Entrepreneurs willing to invest in your business and develop a business of their own, are prepared to pay for quality territories, or sections of the country, state, or area.  This makes developing your franchise territories […]

Geometrx - franchise financing

Financing to Grow a Franchise

If you are a business owner who wants to franchise, and financing is a top priority, there are a number of ways to obtain franchise financing. Before heading off to the traditional bank, you may want to consider other sources. Recently we spoke with La Mancha Sims, Managing Director for Triton Business Group Inc., on […]

Geometrx, franchise

The Difference Between a Franchise Consultant and a Franchise Broker

Many times, when people want to get into a business, they will choose to invest in a franchise, as these are well established names and brands that people know and trust. With so many different types of franchises, in many different industries, it can be hard to decide just what to choose.  Before you decide […]