GeoMetrx

A Service of Geographic Enterprises

Tag Archives: franchise

Why You Should Franchise Your Business

As with any business model there are benefits and drawbacks. Franchising your business can lead to exponential growth if the benefits outweigh the drawbacks.

Franchise Trends 2012 – Opportunity Knocks

If you’re wondering what the hottest trends are in franchising, look no further than Entrepreneur’s 10 Industry Trends for Franchises in 2012.  Some on the list are the usual suspects that have been showing consistently steady growth for years, while others are some new up-and-comers. The industries with the greatest expected potential are: Burger Chains […]

Franchise Industry Shows Glimmer of Recovery – WSJ.com

The U.S. franchising industry is poised for modest growth in 2011, according to two new studies to be released this week. Franchise businesses in most sectors are expected to add more store units and employees this year, concludes an analysis produced by consulting firm PricewaterhouseCoopers on behalf of the International Franchise Association, a trade group […]

5 Strategies to Maximize your Franchise Sales

Franchise organizations today are faced with a serious challenge, to produce more with less.  How does your organization manage this issue?  Don’t worry, it’s a rhetorical question, one to get the wheels turning.   I am sharing 5 strategies below that I have regularly encountered over the years from listening to clients and mapping my own […]

Is your Franchise Expanding Internationally?

Franchise Companies are growing quickly these days and much of this growth is seen internationally.  Now with growth comes growing pains which we all know is a normal part of business.   Don’t jump to any blind conclusions…when it comes to marketing, site selection and territory mapping, knowing what applications to use and how can […]

New and Established Franchises Benefit from the GeoMetrx Territory Manager

I never thought such a simple, logical feature such as viewing data at a ZIP Code level would be such a tremendous benefit to franchise companies.  That is a recurring theme I hear on a daily basis, “can you help me create territories by zipcodes based on populations segments of 200,000?”  From Junk Removal to […]