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Tag Archives: how to design a sales territory

What is Sales Territory Balancing?

Balancing the territory of an organization has many contributing factors. For a brand or business to be successful, its territories need to be able to offer future sales potential to the business development team. As the region is established, it is essential to have some economic stability that will further allow sales to compete with […]

Sales Territory Management Best Practices

Many businesses assign their sales team to specific territories. A territory may or may not be a well-thought-out area designated to a team member. Without data, sales managers are managing from their gut instinct on what makes a territory “fair” or “profitable.” If the objective is to maximize sales within each area, you need to […]

The Benefits of Good Sales Territory Design

What is a sales territory? It’s a geographical area of customers, or potentials, assigned to a salesperson, branch or retailer. There are a number benefits to a good sales territory design: Enhanced customer coverage A reduction in travel time and selling costs More equitable rewards Sales force evaluation Increased sales Increased morale Start by determining […]